Press
Climate Beneficial ™ Brands, Making Headlines
Mara Hoffman, February 2022, Harper’s Bazaar
Co Collections, Fall 2021, The Cut by Cathy Horyn
Mara Hoffman, February 2022, Porter Magazine
Coyuchi, February 2022, GQ Magazine
Mara Hoffman, June 2021, Green Luxury Guide
Mara Hoffman, February 2021 Baltic Sea Action Group
Mara Hoffman, October 2020, Vogue
Outerknown, September 2021, Pioneering Innovation
Mara Hoffman, February 2021, Vogue
Mara Hoffman, October 2020, Vogue
Mara Hoffman, November 2020, Fashionista,
The North Face, September 2018, Fast Company
Climate Beneficial ™ News
We constantly hear about reducing our carbon emissions or new technology that captures carbon, but if the earth could just return to its natural, abundant state, it could fix the problem of global warming on its own.
“Soil has lost 139 billion tons of CO2e through tillage, overgrazing, and churning it up to develop urban and suburban sprawl,” explains Rebecca Burgess, the founder of Fibershed, a non-profit that develops regenerative textile systems. “Of the available landmass that is not picked over, we have the ability to sink all of the carbon in our atmosphere, which is 109 billion tons. So we actually owe the soil more carbon than we need to sequester.”